Awards

Man, Myth, Winner: Darrin Massena!

Friday, March 27th, 2009
Man, Myth, Winner: Darrin Massena!

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Picnik At the WTIA Awards

Wednesday, March 25th, 2009
Picnik At the WTIA Awards

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Picnik Goes SXSW!

Monday, March 16th, 2009
Picnik Goes SXSW!

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Have You Voted Today?

Friday, March 6th, 2009
Have You Voted Today? I Say Photo & Video, You Say Picnik! Have You Voted Lately? Last Chance to Vote!

The Point: This was part of a Spring full of asking people to vote for us in the various awards stakes we were in that year. My challenge was to come up with a new, engaging way of saying “vote for us” every time.

Read the original post: Have You Voted Today?

And: I Say Photo & Video, You Say Picnik!

And: Have You Voted Lately?

And finally: Last Chance to Vote!

Man, Myth, Legend: Darrin Massena

Friday, February 20th, 2009
Man, Myth, Legend: Darrin Massena

The Point: Darrin was nominated for the WTIA’s Technology Innovator of the Year Award, and this post needed to drum up votes for him (he won!) I went through several versions of this, starting with interviewing Darrin for details about his history and background, and came back with a very long article which needed drastic whittling down. The man’s done a lot in his life.

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Vote Picnik and Keep Austin Awesome!

Tuesday, February 17th, 2009
Vote Picnik and Keep Austin Awesome!

The Point: The title, Keep Austin Awesome, plays off of Austin’s motto “Keep Austin Weird”, combining it with our own oft-stated awesomeness. Plus the post is a call for votes. We didn’t win, but Flickr did and we like to think we make Flickr that much more awesome.

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Picnik 2008 Year in Review

Saturday, January 10th, 2009
Picnik 2008 Year in Review

The Point: 2008 was a spectacular year for Picnik. Traffic enjoyed a 1400% increase, the Freemium business model was launched with the unveiling of the “free side”, business and product partnerships kept coming with the addition of FontShop, Myspace, Photobox, etc. There were lots of new features added and tons of press mentions and awards, including the I.D. Award for Interactive Best in Show. This post just had to list all those things not only for showing off to our users but also support a concurrent PR “momentum” push.

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We Pixelate the Competition

Wednesday, November 5th, 2008
We Pixelate the Competition

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It’s Smashing, ‘Tis

Tuesday, October 21st, 2008

It’s Smashing, ‘Tis

The Point: To announce two awards and a press mention all in one post! And a little showing off:

From the smooth registration form (observe how password and email confirmation fields are hidden until you need them, reducing the perception of complexity) to the actual “in-the-basket” look and feel of this Flash application, Picnik is a joy to use inside and out.

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A Tale of Two Trophies and Tons of Traffic

Tuesday, September 23rd, 2008
A Tale of Two Trophies and Tons of Traffic

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